
Milan, 10 Nov. (Adnkronos) – ‘Milan digital week’ opens its doors today, the largest Italian event dedicated to education, culture and digital innovation promoted by the Municipality of Milan and created by Iab Italia, Cariplo Factory and Hublab with the support of the main partner Intesa Sanpaolo. Five days on the calendar, until Monday 14 November, with over 400 face-to-face events open to the city. Theme, ‘The development of limits’, conceived on the occasion of the fiftieth anniversary of the research ‘The limits to development’, the first ‘ecological’ critique of the ever-expanding Western production model, proposed by the Club of Rome in 1972 and carried out by researchers and researchers from the Mit-Massachusetts institute of technology in Boston. Among the events scheduled for tomorrow, ‘The language of the city of the future’, edited by OpenKnowledge, is worth mentioning. From 9 at the Liberty Tower (ex Torre Tirrena), in Galleria de Cristoforis, a workshop to discover together the Milan that awaits us. By applying the ‘future thinking’ methodology, each participating group will have the opportunity to ‘experience’ a futuristic city, setting no limits to the imagination and letting the imagination bring out the founding elements of the new metropolis. At the Liberty Tower, in the heart of central Milan, discussions will be held on the social, environmental and demographic macro-trends of a city.Always tomorrow, at 9.30, at the Politecnico di Milano, Leonardo Campus, Sala Donatori, in Piazza Leonardo da Vinci 32, the event ‘Cinema everywhere. digital re-activation of public space’, curated by the Milan Polytechnic, Luca Maria Francesco Fabris, Riccardo M. Balzarotti and Valentina Labriola. Designed for an audience of up to 20 people, it focuses on the theme of the digitization of cinema and the rediscovery of public space as a place of collective entertainment through commonly used technologies that allow for the interactive sharing of spaces and emotions. The workshop activities will take place both indoors and outdoors and will be available in streaming and supported and documented on social media. At 10.30 the event ‘From global to local: the 2030 agenda at the centre. An integrated reflection between theory, empirical evidence and suggestions’, at the Eni Enrico Mattei foundation, in corso Magenta 61. Organized by the Eni Enrico Mattei foundation, the meeting is dedicated to the theme of sustainability. Which should not be understood only in the declination of the sustainable development objectives agreed at an international level at the urban level, but means the ability to make the various levels of governance dialogue and consider not only the nations, but also include the territories, metropolitan and urban units with their socioeconomic and demographic dimensions. A workshop with international and national public institutions with actors of change engaged in the territories. With Maria Cortes Puch, Un Sdsn Massimo Gaudina, Eu Commission Stefano Marta, Oecd, Martino Miraglia, Un Habitat, Carla Rey, Aiccre, Mara Cossu, Mite, Laura Cavalli, Eni Enrico Mattei Foundation – Feem, Sdsn Italy, Belinda Gottardi, the mayor of Castel Maggiore Massimo Renno, World shops, Aeres Venice, Gabriella Calvano, Education working group – Rus, Daniela Bernacchi, Global compact network Italy – Gcni Alessandro Lanza, Eni Enrico Mattei Foundation – Feem. At 10.30 at the Adi design museum in Piazza Compasso d’Oro 1, the ‘Save our planet’ event, organized by the Olivetti Historical Archive Association. We will talk about safeguarding the environment and the future of planet Earth, crucial issues for Aurelio Peccei, senior Fiat executive and CEO of Olivetti from 1964 to 1967, and then vice president until 1973. The founder of the Club of Rome, in 1971, promoted a campaign, ‘Save our Planet’: 6 posters by well-known American artists, architects and photographers, each reproduced in 2,000 copies, and sold to support UNICEF projects in developing countries with their proceeds. Participant Pier Paolo Peruccio (Turin Polytechnic, board member of the Aurelio Peccei Foundation and of the World design organization) and Mario Salomone (environmental sociologist, general secretary of the world network of environmental education – Weec), moderated by Gaetano di Tondo (president of the Archive Association historic Olivetti). The online event ‘The capitalism of platforms: the insurmountable limits to the economy that produces’, organized by Hublab, is also scheduled for 11 tomorrow. Michele De Palma (Fiom), Laura Carrer (journalist) and Davide Sisto (thanatologist) discuss with the sociologist Flaviano Zandonai on the often lethal problems and limits of the gig economy. Between algorithms, lack of rights and post-mortem dismissals. At 11.30 at the Milan Polytechnic, ‘Work and personal stress and well-being: what limits?’, edited by Deib-Polimi. A panel of presentations on the link between work, stress and well-being and on the opportunities for physiological monitoring of flow levels (a state of high concentration associated with satisfaction and positive sensations) and stress made possible by the latest technologies. The rhythms of modern society and the availability of technologies that allow us to remain always connected represent, on the one hand, factors that accelerate the development of the society in which we live, but, on the other, elements capable of exposing workers to chronic stress and related health risks. Where is the limit between working well-being and stress? At 2 pm at the Cisco Cybersecurity Co-Innovation Center, ‘The polis 3.0 between ubiquitous technologies and personal rights: the new EU rules’. National Museum of Science and Technology via San Vittore 21. Curated by lawyer Pappalardo Massimiliano, partner of Ughi e Nunziante law firm. The event analyzes the future scenarios of Polis 3.0, between metaverse and artificial intelligence: the integration between the physical and digital world and the impacts that technological ubiquity could have on people’s lives and on business models in the light of a regulatory framework evolving European. The different points of view on future scenarios will be exposed in the light of the technological transformation underway and a European regulatory framework in profound and rapid evolution. At 2.30 pm at the Eni Enrico Mattei foundation, in corso Magenta 61, ‘Ethos & techne: l’etica in the design of technology’, curated by the Silvio Tronchetti Provera Foundation, Milan Polytechnic, Feem, Hublab. Developing new technologies increasingly means dealing with ethical issues that are still unknown or only partially addressed. An ethics of design and processes and the use of new digital technologies, exponentially disruptive, add a further gradient of responsibility on the innovation itself. The Silvio Tronchetti Provera Foundation, in collaboration with Meta – Humanistic and social studies unit on science and technology of the Milan Polytechnic, and the Eni Enrico Mattei Foundation will address some aspects relating to artificial intelligence, mobility and energy on this day. At 3 pm, at the Cariplo factory base. ‘The virtuous circle. three points of view on the circular economy by Intesa Sanpaolo & Hublab. Three ways of approaching the circular economy and three different case studies. Following the common thread of the Milan digital week’ 2022, ‘The development of limits’, Stefano Martini (head of circular economy lab – Intesa Sanpaolo innovation center), Elena Viganò (pro-rector for sustainability at the University of Urbino), Nadia Boschi (head of sustainability Italy & Continental Europe Lendlease ) and Matteo Spinazzola (Eni Enrico Mattei foundation) discuss visions and concrete examples of circular economy in a national and global context that has never been so complex. The meeting will be moderated by the journalist Emanuela Teruzzi. At 16.30, again at the Cariplo factory base, ‘Digital at the service of innovation and health in Africa’, edited by Cbm Italia; Startup Africa Roadtrip; Medere; hublab. A talk to talk about innovation and entrepreneurship in Uganda, starting from the case histories of the Corsu orthopedic hospital where Cbm carried out a project for the production of prostheses with a 3D printer involving local staff – it will then focus on some startups selected by Startup Africa Raodtrip. The event aims to tell and highlight the social impact of these projects. At 5 pm at the Phyd in via Tortona 31, ‘Beyond everywhere. the future of hybrid work and the jobs of tomorrow’, organized by Giffoni innovation hub. A day dedicated to the relationship between human beings and technologies. Screenings of author short films, themed workshops, an area with VR viewers to experience virtual cinematic content and networking moments. The interaction between man and technology can create new ways of experiencing work, to build a more inclusive future in which digital is a source of opportunities for everyone. The screening of the short entitled ‘H1’ presented in Giffoni and in Venice on the professions of the future, a panel on the subject with the sociologist Domenico De Masi, VR viewers to experiment with the evolution of the audiovisual sector. At 6 pm at the Cariplo factory base, ‘Creativity in conversation with Maria Sebregondi and Marina Mussapi’, curated by Hublab, Moleskine foundation. Co-founder of the Moleskine company and creator of the well-known line of notebooks in the 1990s, Maria Sebregondi is president of the Moleskine foundation. Feminist and writer, she has worked in creative writing, poetry, non-fiction and literary translation. The dialogue with Maria explores the concept of creativity and the power of imagination as a resource for building our collective future. At 7 pm, at the Adi design museum in via Compasso d’Oro 1, ‘Technologies for the Earth’, curated by hublab. Dialogue between the founder of Planet Farms, Luca Travaglini and Luca Locatelli, environmental photographer. A path to get to the food that winds through technology, experimentation, production, finance. Earth has never been so indispensable. In the evening, at 9.30 pm at the Est Enosteria sociale with terrace in via Pietro Calvi 31, ‘Schermi synonymous with hell’ in the ultrametapost-internet era’, curated by Clusterduck, Hublab. The polyphonic and multidisciplinary comparison on the postmodern hybridization between sound, visual and performing arts between Pop X (Davide Panizza), the Clusterduck collective (in the ⅖ by Silvia Dal Dosso and Tommaso Cappelletti), Mombao (Damon Arabsolgar) and Giacomo Laser (Gioacchino Turù ), becomes an opportunity to understand how to get back into your own body thanks to the Double Touch gymnastics. An ‘intimate’ DJ set will follow. Media partner of the event is Adnkronos. All the info and the complete program are available on the milanodigitalweek.com website